The Perfect Blonde Purple Toning Shampoo is designed to maintain and enhance cool blonde tones by counteracting brassiness. Its gentle, sulfate-free formula cleanses while depositing violet pigments to help achieve a bright, balanced look. Infused with keratin, wheat, and silk amino acids, it also nourishes and smooths hair, promoting a healthy appearance.
Apply a small amount to wet hair and work into a lather. Rinse thoroughly. Repeat if additional toning is desired. For optimal results, follow with The Perfect Blonde Conditioner.
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